Use Twitter to search and help

In my last post, I argued that Facebook is more effective than Twitter.

Is Twitter useless then?

Far from it.

Twitter has its own strength.

Notably, it allows you to have one-on-one conversations with existing customers, potential customers and the people that are important to you.

Done right, it can be invaluable. Read more…

Blogging is not just for extroverts

A blog is not just for extroverts. It gives you space to find your style and if you pair it with e-mail subscription, you get a killer combination.

Did you ever feel that blogging is for extroverts?

I used to think so.

I saw it as a medium for people with too much time and too much to say.

Well, I was wrong.

Turns out a blog is a great way to get your message across, no matter what your personality.

And what if I told you that blogging is not only powerful but takes less time than you ever thought possible? Read more…

What Social Media will do for you

Are you running a business and not doing Social Media yet?

If so, I urge you to reconsider.

And don’t get me wrong: the decision to get on to any Social Media platform should not be taken lightly. You need to know what’s coming at you and whether you can handle it. But that is not the first step.

The first step is to realise the potential that Social Media has for your business. Read more…